PLUM Rice Water & 10% Niacinamide Serum Clarity Boost Fragrance-Free 30 ML

Product Overview

PLUM Rice Water & 10% Niacinamide Serum is a daily clarity-boosting formula designed to brighten, hydrate, and refine skin texture. Suitable for all skin types, this fragrance-free serum combines 10% Niacinamide with Rice Water, Squalane, and Caffeine to target blemishes, uneven tone, excess oil, and dullness.

Gentle yet effective, this multi-tasking serum supports stronger skin barrier health while delivering visible clarity and balanced hydration from the very first use.

Key Benefits & Features

10% Niacinamide for Visible Clarity

• Helps reduce appearance of blemishes and acne marks

• Targets uneven skin tone and dark spots

• Refines pores and smooths texture

• Supports balanced oil production

Brightens from First Use

• Promotes clearer and more even-looking skin

• Reduces dullness for a radiant glow

• Suitable for both men and women

2X Instant Hydration Boost

• Enriched with Rice Water and 5% plant-derived Squalane

• Clinically proven to deliver enhanced hydration

• Softens and nourishes the skin deeply

Rice Water & Rice Ferment Complex

• Helps improve skin clarity

• Supports skin barrier strength

• Enhances overall smoothness and suppleness

Caffeine & Licorice Extract

• Caffeine (1%) helps refresh and energize skin

• Licorice root extract supports brightening

• Helps calm and comfort stressed skin

Barrier-Strengthening Formula

• Boosts skin resilience

• Helps maintain moisture balance

• Suitable for acne-prone, oily, dry, and combination skin

Lightweight & Fast Absorbing Texture

• Non-greasy finish

• Absorbs quickly without residue

• Ideal for daily morning and night use

Clean & Fragrance-Free Formula

• No added fragrance

• Gentle for everyday application

• Designed for consistent long-term use

How to Use

• Apply 2–3 drops on cleansed skin

• Gently pat until fully absorbed

• Follow with moisturizer

• Apply sunscreen during daytime use

• Use daily for best results

Key Ingredients

• Niacinamide (10%) – Improves clarity, tone, and oil balance

• Oryza Sativa (Rice) Extract – Brightening and nourishing

• Rice Ferment Filtrate (Sake) – Supports skin renewal

• Squalane (5%) – Lightweight hydration support

• Caffeine (1%) – Energizing and refreshing

• Glycyrrhiza Glabra (Licorice) Root Extract – Tone-enhancing botanical

• Sodium Hyaluronate – Moisture-binding hydration

• Tocopheryl Acetate (Vitamin E) – Antioxidant support

Full Ingredient List

Aqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate.

Product Specifications

• Brand: PLUM

• Product Type: Niacinamide Face Serum

• Variant: Rice Water & 10% Niacinamide

• Volume: 30 ML

• Skin Type: Suitable for all skin types

• Fragrance: Fragrance-Free

• Usage: Daily – Morning & Night

Achieve clearer, brighter, and smoother-looking skin with PLUM Rice Water & 10% Niacinamide Serum – a powerful everyday solution for balanced hydration and visible clarity.